Domain Name: RollerBlading.com
Asking Price: Not for sale through SuperNiche.com
Category: Sports
Sub-Category: Inline Skating, Roller Derby, Roller Blading, Rollerblades, Olympic Skating, Roller Sports
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Domain Appraisal
Wholesale: $6,945 Discount: $17,362 Market: $34,725 Retail: $69,451+
* We offer a range of prices because it better reflects how domains actually change hands. We ground them in statistics and comps but we acknowledge that circumstances, interest in selling/buying also plays a huge part. Domains typically sell in the discount to market range but some domain owners will sell at wholesale prices if they need quick funds and others that are not looking to actively sell their domains may want significantly more for their domains!
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Domain Analysis
Overview: This is a category defining domain name that has great statistics in the present and has great promise for growth in the future, making it an excellent investment.
Comps: Skateboard.net $29,250(2005), Roller.com $20,000(2011), InlineSkating.com $12,000(2007), InlineSkate.net $7,250(2010), IceSkating.net $7,000(2009), RollerBlades.co $5,000(2011) , Roller.net $3,822(2011), RollerSkates.net $3,500(2010), RollerSkates.co $2,500(2011), RollerBlade.net $1,550(2007)
Commentary: Inline Skating is often referred to as “Rollerblading” and is a popular past time for health, fun and fitness. With well over thirty million avid rollerbladers buying skates and sporting merchandise a brand like RollerBlading.com could be developed into a very significant online destination for the skating enthusiast. I think that InlineSkating.com is probably the most relevant domain on the Comps list but I feel like even after factoring in IDNX.com appreciation (about 18k) the domain was purchased at a very heavily discounted price.
Some interesting facts
- 1991: Rollerblading becomes a $200 million industry.
- 1997: 29.1 million rollerbladers.
- Senate, a rollerblading company, sold 750,000 T-shirts in one year during the late 90′s
- There are currently twenty-three active Skate Patrol organizations in the U.S. Anyone of which would likely find great use for this domain.
- The International Inline Skating Association boasts over 3,000 professional instructors worldwide who work through local health clubs, recreation centers and YMCA’s, or who teach independently.
- Availability: This domain is not for sale through SuperNiche.com
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Google Keyword Stats
Competition: medium
Global Monthly Searches: 301,00
Local (U.S.) Monthly Searches: 110,000
Approximate CPC(Search): $.80
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